TLDR
- Zillow (Z) reached a 52-week low of $41.91, declining 38% over the previous twelve months
- Shares now trade 55% beneath the 52-week peak of $93.88
- JPMorgan countered bearish views, stating concerns about AI threats and legal issues have been exaggerated
- Board authorization expanded the share repurchase program by $1.25 billion
- Shares gained approximately 6% Friday following JPMorgan’s analysis before the March 24 AI summit
Zillow experienced a turbulent week that ended with an unexpected Friday surge.
Shares of Zillow (Z) climbed approximately 6% on Friday after supportive analysis from JPMorgan emerged. The financial institution challenged the pessimistic outlook that has weighed on the company’s valuation in recent sessions. This recovery came after the stock touched a 52-week low of $41.91 earlier in the week.
The stock has declined roughly 38% during the past year. Looking at a shorter timeframe, shares have tumbled nearly 49% across the most recent six-month period. At its weakest point, the stock was positioned 55% under its 52-week peak of $93.88.
Despite the substantial price decline, Zillow maintains a market capitalization hovering around $10 billion.
JPMorgan contends that current market worries surrounding artificial intelligence competition, pending litigation, regulatory challenges, and listing platform modifications have been blown out of proportion. The investment bank believes the market has failed to properly value Zillow’s fundamental business operations and strategic positioning for future growth.
JPMorgan also drew attention to the company’s scheduled AI summit on March 24 as a potential turning point. According to the bank’s analysis, this event could showcase how Zillow’s proprietary data assets, integrated service model, and complete transaction workflows provide sustainable competitive advantages.
Technical indicators continue to flash bearish signals, with the year-to-date performance showing a decline of nearly 40%. Daily trading volume averages approximately 4.3 million shares.
Q4 Earnings: A Mixed Picture
Zillow delivered Q4 2025 results that presented a split outcome. Revenue reached $654 million, surpassing analyst projections of $650.23 million. However, earnings per share landed at $0.39, falling slightly short of the consensus estimate of $0.40.
Regarding analyst coverage, Keefe, Bruyette & Woods reduced its price objective from $65 down to $60 while maintaining a Market Perform rating. The firm observed that Zillow’s 2026 forward guidance aligned closely with street expectations, although margin compression resulting from legal expenditures was identified as a risk factor.
William Blair similarly maintained a Market Perform stance following the repurchase program announcement.
Buyback Program Expanded
The board of directors authorized a substantial expansion to the existing share repurchase initiative. Management added $1.25 billion to the program, elevating total remaining authorization to approximately $1.3 billion.
InvestingPro data suggests Zillow may be trading below its intrinsic value at present price levels. The platform additionally highlighted significant volatility in share price behavior, aligning with observed trading patterns over recent months.
Market participants are now focused on two immediate catalysts: JPMorgan’s bullish commentary and the AI summit scheduled for March 24.

