Readers come to Computing.net to understand technology, AI and markets — and to make decisions with what they learn. This policy sets out the standards our writers and editors follow so that you can trust what we publish, and hold us to account when we fall short.
Our principles
- Accuracy. We check facts before we publish and correct errors promptly and transparently.
- Independence. Advertisers, affiliate partners and sponsors have no say over what we cover or what we conclude.
- Transparency. We tell you who wrote each article, where our information comes from, and how we make money.
- Fairness. We give companies and people a fair hearing, separate fact from opinion, and avoid sensationalism.
- Usefulness. We write in plain English, explain the context, and focus on what matters to readers.
How we report the news
We choose stories by how significant they are and how relevant they are to our readers — not by what will generate the most clicks. Before publishing we:
- go to primary sources wherever possible — company announcements, regulatory filings, court documents, official data and on-the-record statements;
- verify important claims with more than one reliable source, and say so clearly when a claim cannot yet be independently confirmed;
- attribute information to its source and link to it, so readers can check it for themselves;
- check names, figures, dates, prices and quotations before publication;
- give context — what happened before, what it means, and what happens next.
Every news article is reviewed by an editor before or shortly after publication, and breaking stories are updated as new information becomes available.
News, analysis and opinion
News articles report what happened. Analysis explains why it matters and what could come next, based on evidence. Opinion pieces, where we publish them, reflect the author's view and are clearly presented as such. We do not blur these lines.
Reviews, ratings and best-of lists
Our reviews are based on hands-on use wherever possible — signing up, using the product or service, and testing the features that matter to real users. For software and AI tools that means everyday use cases, pricing, privacy and how the tool compares with alternatives. For online casinos and sportsbooks it means licensing, deposits and withdrawals, bonus terms, game selection, customer support and responsible-gambling tools.
Ratings are given out of five:
- 4.5–5 — outstanding; among the best available.
- 4–4.4 — very good, with minor drawbacks.
- 3–3.9 — good but with clear limitations.
- Below 3 — significant problems; we would generally recommend an alternative.
We list both pros and cons in every review. Best-of lists are ranked by our assessment of quality and value for readers. Commercial relationships do not affect ratings or rankings — see our affiliate policy. Because products change, we revisit reviews and update them, and the “Updated” date on each article shows when it was last revised.
Markets, crypto and financial content
Our markets coverage is for information and education only. It is not financial, investment or betting advice and does not take account of your personal circumstances. Prices and odds come from third-party data providers and may be delayed. Writers must not cover a company or asset in a way intended to benefit their own investments, and must declare any personal holding that a reasonable reader would consider relevant to a story.
How we use AI
We use AI tools to help our journalists work faster — for example to summarise long documents, suggest headlines or structure, check grammar, and process market data. A named human writer is responsible for every article we publish: they decide what the story is, verify the facts, and edit the text, and an editor reviews it. We do not publish AI-generated content without human review, and we never use AI to invent quotes, sources or test results.
Corrections and updates
We work hard to get things right, but when we make a mistake we fix it quickly and openly.
- Factual errors are corrected as soon as we confirm them. Where a correction changes the meaning of an article, we add a note explaining what was changed and when.
- Minor fixes such as typos or broken links are corrected without a note.
- Developing stories are updated as new information emerges, and the article's “Updated” date changes.
To report an error, email hello@kooc.co.uk with the link to the article and what you believe is wrong. We review every report.
Bylines and accountability
Every article carries the name of the person who wrote it, and every writer has a profile page with their background and their published work. Articles produced by the team as a whole are credited to Computing Staff. You can meet our writers and editors on our team page.
Conflicts of interest
Our writers and editors must tell us about anything that could affect, or look like it affects, their coverage — including investments in companies, cryptocurrencies or other assets they write about, and personal or business relationships with the people and companies involved. Where a conflict exists, a different writer covers the story or the conflict is disclosed in the article. Staff don't accept payment, gifts or favours in return for coverage. Computing.net is owned by Kooc Media Ltd, which also publishes other sites; when we cite or link to one of them, it is because the source is relevant, and we say so where the relationship matters.
Advertising and sponsored content
Advertising is clearly separated from editorial content. Sponsored articles, when we publish them, are labelled as sponsored, meet the same accuracy standards as the rest of the site, and are never presented as independent reporting. Advertisers and sponsors cannot review or approve our editorial coverage before publication.
Gambling content
Our gambling coverage is intended for adults aged 18 and over (or the legal age where you live). We explain bonus terms honestly, highlight risks as well as benefits, and include responsible-gambling information and support links. See our gambling information page for more.
Contact the editors
Questions or concerns about anything we've published? Email hello@kooc.co.uk or visit our contact page.